I love disruptive, unapologetic brands that shake up unexpected industries —
–That’s a big part of why I love what I do for a living. The privilege of transforming and reviving existing brands, or creating new brands and entities from nothing – is a dream for design-driven creatives. I’m a big fan of disruptive brands that come from unexpected industries that truly surprise people. I’m driven by beautifully crafted and strategically driven work that is so good it bums me out that I didn’t create it myself.
I prefer to live in the city, drawing from Boston’s energy and being in the middle of everything, but find myself just at home in the wilderness. My husband and I, along with our dog Willie Nelson, spend our free time renovating and running an Airbnb in Maine that is our respite from the city.